SUPERMODEL Heidi Klum might have an estimated net worth over £30 million, but her skincare routine would suggest otherwise. 

SUPERMODEL Heidi Klum might have an estimated net worth over £30 million, but her skincare routine would suggest otherwise. 

The 51-year-old seems to have stopped physical ageing in its tracks with her flawless and radiant complexion – and she’s done so without expensive lotions and potions.

Heidi Klum modeling a jeweled bra for the Victoria's Secret 2001 holiday catalog.

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Heidi Klum, pictured in 2001, seems to have stopped physical ageing in its tracksCredit: Rex Features
Heidi Klum at the 2025 Vanity Fair Oscar Party.

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The supermodel, 51, has done so WITHOUT using expensive lotions and potionsCredit: Getty

In fact, the Victoria’s Secret Angel doesn’t even use a traditional facial cleanser.

Instead, she uses baby shampoo. Yes, the stuff you use to gently wash the cradle cap off your little one’s head.

“I don’t use cleanser or a toner to clean my face, I just use Johnson’s Baby Shampoo,” Heidi told style bible Vogue.

“I feel that anything that is good to clean a baby’s skin is the best.”

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Supermodel Miranda Kerr’s anti-ageing rituals include 1L of juice every morning

You can pick up a bottle of Johnson’s Baby Shampoo Without Dyes Sulphates & Soap for just £2 in your local supermarket.

Baby shampoos like the Johnson’s one are designed to be mild, so they can effectively cleanse your face without stripping your natural oils.

So, in theory, it’s probably a safe bet for anyone with sensitive or dry skin.

Some baby shampoos are formulated with moisturising ingredients that can help keep your skin hydrated and soft after washing.

Like most models, she also lives by the mantra that “you are what you eat”.

She said: “I believe that good nutrition and water will give your skin that healthy glow.”

At 51-years-old, Heidi has been proving that age is just a number both through her beauty regimes and sultry snaps.

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